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Three years ago, banks recruited José María Roldán to defend their interests from the Spanish Banking Association (AEB). He has never hidden the fact that the sector’s major current challenge is to restore its collective reputation, which has been damaged by the bailout of savings banks, scandals involving former managers, and commercial practices. Now, for example, it faces the repayment of opaque floor clauses to consumers.
José María Roldán, advisor to the Spanish Banking Association