The Spanish Banking Association and its Foundation, in collaboration with its member banks, are launching for the second consecutive year their financial dictionary Me suena un poco. Actors Ricardo Gómez, Marta Hazas, and Llum Barrera are the stars of this initiative, in which they explain nine everyday financial concepts in a series of short videos. Furthermore, this update to the dictionary also includes the game ¿A qué te suena?, which allows users to review all the terms explained in the dictionary, including those from the previous edition.
Santiago Carbó, economist and professor at CUNEF, has once again been in charge of teaching these three television stars all the financial concepts that the celebrities explain using accessible and simple language in the videos. According to the economist, “the three actors have been very diligent students” and have quickly assimilated all the terms. In this way, comedian and actress Llum Barrera talks about the financial bubble or the APR, while Marta Hazas explains the importance of responsible consumption and Ricardo Gómez defines what solvency and liquidity consist of.
With this digital and easily accessible format, the AEB continues to bring citizens closer to financial concepts that are not always easy to understand, but which appear daily in the media and which most citizens have shown an interest in knowing. Likewise, and as a new feature of this edition, the AEB is making available within this initiative the game ¿A qué te suena?, which encourages the learning of the financial terms explained by the actors in the videos.
This initiative is part of the projects that the Spanish Banking Association and its Foundation, together with its member banks, carry out to promote financial education with the aim of enabling citizens to make financial decisions in a thoughtful and responsible manner. Me suena un poco and its game ¿A qué te suena? are aimed at a broader audience than other AEB initiatives, such as Tu dinero y tú or Tus finanzas, tu futuro, which are primarily intended for young people and teenagers.
