Finland: Financial YouTuber trends among young people

September 9, 2017

The Finnish Federation of Financial Services sponsors a competition in which secondary school students aged 16 to 19 present and debate concepts such as income and expenses, shopping and payments, savings and investments… The competition has been held for 20 years, and in this special anniversary edition nearly 130 secondary schools and more than 2,000 students have taken part.

In addition to competing in this contest, known as The annual Talousguru (Economic Guru), young people upload videos to YouTube under the slogan “Me and my money” to explain how they deal with everyday situations in which finances are involved.

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